"Moin" is a greeting from Northern Germany that means "hello"
For us, it embodies a story rooted in passion and expertise. Founded in 2021 by Gita Savitri Devi, content creator, author, and a Chemistry graduate from Freie Universität Berlin, emerged from her experiences as a cosmetic formulator.
As a cosmetic chemist, I've seen firsthand how confusing the world of skincare can be
MOIN is my answer to change that. We're cutting through the clutter and setting a new standard.
Skincare is necessity
We believe that taking care of skin should be the norm. Investing in the skin health is more than just for the appearance but also for the overall health.
Skincare is for everyone
For too long there has been a misconception that skincare is exclusively for women. Skincare should be inclusive for everyone who enjoy taking care of their skin.
Skincare should be made easy
We believe that achieving healthy-looking skin does not require gazillion steps. MOIN helps you to simplify your routine without having to compromise the result.
Skincare should be thoughtfully formulated
Creating product formulation to make sure its safety, stability, and efficacy has been our top priority. Each of the ingredient we use in our products plays significant role either in supporting the integrity of the formula or benefiting skin's health. We formulate MOIN in Germany and work with expert partners who ensure the highest quality to manufacture the products in Indonesia.
Understanding skincare science empowers you to choose wisely
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